Please login or signup to view CO content

Please enter valid data
Please enter valid data
Please enter valid data
Please enter valid data
Please enter valid data
Please enter valid data
or Join with

Microstudy: Google Search Trends For Sustainable Fashion

If consumer interest in sustainable fashion is growing, arguably there should be more searches for  terms like ‘ethical fashion’ and ‘sustainable fashion’ on Google. Given Google’s dominance, the scale of such searches represents a reasonable proxy for the level of interest in sustainable or ethical fashion across different markets around the world.   

Analysis of Google trend data showed that people use the terms ‘sustainable fashion’ and ‘ethical fashion’ interchangeably. Searches for both t…

Share on Facebook Share on Twitter Share on Pinterest
Common Objective

Welcome to Common Objective - your hub for sustainable fashion business.

You've been redirected here from the Ethical Fashion Forum website because, as of May 2018, EFF is supporting its network through this new, online platform that helps fashion professionals succeed in the most sustainable way.

On CO, you'll be able to find even more great content and connections to help you do fashion better.

Join the community for free today.

Send Feedback

Anything missing on this page? Please send us your feedback

Please enter valid data
Please enter valid data
Suggestions? Problems? Send feedback