Do Fashion Better

  • Learn
  • Connect
  • Collaborate

Learn. Connect. Collaborate. Get matched with people and resources that will help you succeed.

Without compromise.

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Become a Founding Member today

Sign up to be a part of the CO Founding Community. We're building a better fashion industry.

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Our Mission

At CO, our mission is simple. We're dedicated to supporting fashion people to do better business.

Better for people, better for profits and better for the planet. That's our Common Objective - and we've created the CO platform to achieve it.

Read more about our mission

How it works

CO is a match maker - with a mission

Specify your needs

Input your details and CO builds you an intelligent profile that tailors your experience.

Get matched

CO matches you with suppliers, buyers, experts, and resources, so you can achieve your goals.

Do business better

CO recognises sustainable practice helping you make better choices.


Our founding partners

fashion for good
mantis world
roland mouret
vivienne westwood
ally bee
world fairtrade organization

Join our common objective

CO builds on 10 years of work by the Ethical Fashion Forum, and a network in 141 countries.

We'd love to hear from you.
Common Objective

Welcome to Common Objective - your hub for sustainable fashion business.

You've been redirected here from the Ethical Fashion Forum website because, as of May 2018, EFF is supporting its network through this new, online platform that helps fashion professionals succeed in the most sustainable way.

On CO, you'll be able to find even more great content and connections to help you do fashion better.

Join the community for free today.

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