Microstudy: Sustainable Fashion on the High Street

Microstudy: Google Search Trends For Sustainable Fashion

If consumer interest in sustainable fashion is growing, arguably there should be more searches for  terms like ‘ethical fashion’ and ‘sustainable fashion’ on Google. Given Google’s dominance, the scale of such searches represents a ...

The Size of the Global Fashion Retail Market

The global retail fashion market is worth $1.34 trillion, slightly bigger than Russia’s economy. More than half of that spending goes on womenswear. The USA and China spend by far the most on apparel....

Microstudy: Trade Media and Sustainability

Promotional emails reflect the issues that are ‘current’ within the sector and are considered important enough by editors to be worth promoting to fashion professionals. As such, they can be seen to indicate levels of potential interest in sus...