The Issues: Water

Water is the foundation of all life, and yet global supplies of fresh water are being used up at an alarming rate. The fashion industry relies heavily on water for its own survival. From the irrigation of cotton crops at one end of the supply chain to the domestic washing of clothes at the other, fashion is a thirsty business.  

Water usage in the fashion industry

The fashion industry is a huge consumer of water globally. In a world in which around four billion people are already experiencing…

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