Innovation & Trends
Insider Series: How Tierra Made A Revolutionary Jacket
Textile Exchanges speaks with Erik Blomberg Head of Product Development for Swedish outdoor clothing brand Tierra.
Tierra's Deterra Jacket was the first ever 100 % bio-based jacket. Rather than using synthetic fabrics made from oil it included materials made from castor beans, wool, corn, TENCEL, cotton and corozo nuts. It has received international awards, been part of exhibitions, attracted great media attention and is available to buy at Globetrotter and Naturkompaniet as well as directly from Tierra.
Q: Where did the idea to create a full bio based product come from?
One of our colleagues did a the…
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