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3D Business
Getting It Right: Lookbook Imagery On A Budget
The need to save money often prompts early stage labels to skimp when it comes to photographing their collections. Although understandable, the overwhelming message from insiders is – don’t skimp on hiring professionals!
“In this digital age these images will be immortal,” warns sustainable fashion stylist and co-creative director at A Novel Approach, Alice Wilby. “You buy cheap, you buy twice.”

Rachel Manns is a fashion photographer …