3D Business

Direct impact business models: Mehera Shaw

We talk to Shari Keller, executive director of Mehera Shaw, an artisanal Fair Trade lifestyle brand based in India about achieving commercial success and driving social impact.

How does your business model work? And what makes you different? 

Mehera Shaw has a transparent business model based on equitable working conditions and payment.  We are our own producer group and work directly with customers. We provide a detailed document to all customers explaining every step of how we work, our fair trade standards, our payment terms and environmental standards. Our sole source of revenue is from customer payments. We do not use any type of loan or outside funding. We are …

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